#SocialMediaStudies

Figure 7 Breakdown of interactive accounts

LinkedIn; 6%

Between € 150bn and € 250bn, 11%

Twitter; 47%

Facebook; 47 %

Between € 250bn and € 500bn, 16%

< € 150bn, 16%

>€ 500bn, 57%

By social media

By manager size

Europe; 21%

Affiliated; 11%

Non-Affiliated; 89%

US; 79%

by manager type

By geographical area

Source: CACEIS/PwC Asset Management Company Benchmarking on Social Media 2013

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